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orangeandgreen.jpgDeclining margins on hardware sales were undermining Orange & Green, a Czech reseller. Customers were increasingly asking for IT services like PC management. Orange & Green activated Intel® vPro™ technology, a component of 2nd generation Intel® Core™ i5 vPro™ processors, for remote IT management. It also used this technology to launch a new line of business focused on IT services, strengthening the service by using Intel® Anti-Theft Technology (Intel® AT), which protects data if a computer is lost or stolen. Ultimately, Orange & Green was able to offset losses from hardware margin decreases and deliver a new line of business—and is looking forward to a profitable future.


“We have certainly grown the business and more than offset falling revenues experienced by declining margins on hardware sales,” notes Pavel Kraus, CEO of Orange & Green. “In fact, we are anticipating 20 percent growth and return on investment within 12 months.”


For all the details, download our new Orange & Green business success story. As always, you can find many more like this on the Intel.com Business Success Stories for IT Managers page or the Business Success Stories for IT Managers channel on iTunes. And to keep up to date on the latest business success stories, follow ReferenceRoom on Twitter.