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Think of today’s data center as a factory. IT is at the heart of productivity and revenue generation. That factory has to scale to deliver better performance for applications and business services to boost productivity, while at the same time constantly gain efficiencies to get more ROI from investments.

 

However, growing demands on IT, technological advancements, and increasing complexity make it progressively more challenging for IT to fuel productivity and generate greater revenue from existing assets. The IT department — the factory— is under heavy demand from every line of business to drive results in multiple ways.

 

That’s where Dell comes in.

 

Introducing innovations that deliver results faster

Our strategy to keep your IT factory humming along is grounded in listening to you. This direct model of customer interaction and feedback has been our foundation for more than 27 years. Frequent and deep interactions give us a unique perspective on bringing innovations to market to meet your needs.

 

In designing the next generation of Dell PowerEdge servers, we participated in more than 7,700 customer conversations worldwide to get input on what you need to power your business. We’ve focused everything we do, everything we invest in, everything we build to deliver innovations that provide the uncompromising performance and capabilities you need when and where it matters. The result is a portfolio of systems that help answer the biggest challenges IT faces. We think of the PowerEdge 12th generation servers as systems designed by you, and engineered by Dell.

 

Maximize efficiency

Data centers, under constant fiscal pressure, need to make more efficient use of IT resources, streamline and automate operational tasks and leverage their existing investments.  Dell 12th Generation PowerEdge servers help IT organizations improve efficiency, boost productivity and get the most out of every dollar.

 

Dell and Intel have made great strides to improve energy efficiency. Our servers are equipped with the Dell OpenManage systems management portfolio.  We are now introducing OpenManage Power Center which provides greater data center efficiency by letting you control power at the server, rack, row or room level. It allows you to collect and sum aggregate power use – rack, row, room and implement policies for power reduction in response. With Intel Node Manager technology it also provides fast power capping to proactively prevent outages. Power efficiency and standards based innovation are becoming increasingly important to our enterprise customers.  Intel and Dell have been working together for to develop and deliver standards based power management. Dell is the first enterprise server vendor with support for Intel Node Manager technology broadly across their server portfolio.

 

Our focus is to be on the forefront of driving standard in power management. This is part of our open-standards approach and ensures management tool interaction is effortless and non-proprietary. Dell does offer additional features that enhance the standard Node Manager experience, but through the same interface and communication protocols. 

 

Turn data into insights for faster results

Better performance is always important, and on that front Dell and Intel have got you covered. In addition to the massive performance gains provided by the new Intel® Xeon® Processor E5-2600 product family, Dell PowerEdge servers power business applications more effectively with several new innovations Dell PowerEdge servers power business applications more effectively to help you achieve more by introducing several new innovations that improve system performance, increase throughput capacity, and speed access to data for faster results. Data is useless unless you can convert it into insights. We are extending Fluid Data Architecture storage technology to the server to give you the information you need in a flash. New innovations in PCIe solid state disks, data accelerators and scalable internal storage will give you significant improvements in your ERP, Business Intelligence and database performance. We’re talking about increases of up to 18X more Microsoft SQL Server transactions per second and 28 times faster query response time running Oracle Database 11g.

 

Ensure business continuity

Dell is committed to providing secure, continual access to the IT services that power your business. In addition to the virus protection with Intel Trusted Execution Technology and pervasive encryption with Intel AES New Instructions, Dell provides reliability, availability, and serviceability features like hot swappable fans, disks, and PSUs, Dell PowerEdge servers keep your data center running with rock-solid reliability.

 

Security in the virtual age is a complex, multi-faceted challenge. PowerEdge servers protect your data from accidental loss or malicious intrusions, not only with innovative security technology, but also with services from experienced, trusted advisors in the security realm. Dell now provides a wide spectrum of security and disaster recovery services, including assessment, consulting, design, and delivery.

 

Our highest performing, most manageable, most innovative servers ever

With Dell PowerEdge 12th generation servers as the foundation of your intelligent infrastructure, your IT factory is ready to increase its output and bring a return on your investment. New innovations will help you maximize efficiency by streamlining and automating operations, achieve more by turning data into insights for faster results, and ensure business continuity with security, availability, and reliability features.

 

I invite you to take a closer look at the new servers we are introducing. We are excited to launch our servers with the Intel Xeon E5 processors today and will introduce additional products in our PowerEdge 12th generation server portfolio with Intel in the coming months.