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For the last 18 months, Intel has invested a significant effort to develop a full strategy & implementation roadmap for social computing within the enterprise.  I am pleased to announce the release of a white paper Developing an Enterprise Social Computing Strategy that I did jointly with Malcolm Harkins, Chief of Information Security. The paper details our approach towards embracing the use of collaborative technologies while addressing the mitigation of legal, HR and governance issues.  Here are some key areas you will find detailed in the paper:

 

  • The business focus for social computing (also refer to: Why Intel is investing in Social Computing
  • Collaborative approach IT, HR and Information Security
  • Intel's integrated architecture
  • Intel's approach to determine early use cases, business value and vendor/solution evaluations
  • Results of a security risk assessment
  • Phased implementation plan
  • Initial results after 3-1/2 months into deployment & adoption

 

There are a lot of key takeaways within this paper.  The biggest one that I hope you will walk away with is:  Enterprise 2.0 is a challenging effort.  Yes, there are risks.  But Intel hasn't discovered any new risks introduced with 2.0 technologies that doesn't already exist with 1.0.  We believe the opportunities outweigh the risks. In fact, we are convinced that inaction carries much greater risks: that the enterprise will not realize the benefits that social computing can deliver, and that employees will increasingly turn to external, unsecured tools for communication.  IT has a leadership opportunity to get ahead of and deliver emerging platforms, at a fraction of the cost of "standard" collaborative infrastructure, to enable their business to stay one step ahead of the competition. 

 

I hope you enjoy the paper.  I welcome your perspectives and learning about that strategy that is yielding success for you.



Add a comment Leave a comment on this blog post.
Jul 30, 2009 9:06 AM Guest Pim  says:

I look forward to reading the whitepaper!

Aug 5, 2009 2:14 PM Guest Tom Prendergast  says:

I liked your white paper, and have a few questions.

  1. [How] do you differentiate public social computing vs. corporate social computing?  Your white paper seemed to imply that you favored an inside-the-firewall approach, yet at least some content (such as your profile and whitepaper) is accessible outside your firewall (e.g., by me).  I'm presuming you have some way of differentiating what content is inside-only?
  2. Have you thought about integrating with external / public sites (such as linked-in) for profile sharing, and for building communities beyond corporate borders?  e.g., with customers, industry experts, etc.?  or do you have different social tools for corporate / public?

thanks,

Tom

Aug 7, 2009 3:08 PM Laurie Buczek Laurie Buczek    says in response to Tom Prendergast:

@Tom- thanks for the questions.  Here are some answers:

(1) We have 3 buckets that we have targeted to overlay 2.0 technologies.  External Marketing & Comms - connection to consumers of our products so they can find more information about Intel Technology; External Collaboration - secure connection to direct partners & suppliera in order to collaborate on research, product developement & manufacturing technologies; Internal Collaboration - behind the firewall integrated platfrom that evolves employee collaboration & productivity. We have identified areas for data flow to occur between all 3 models and are working to create the architecture to support it end-to-end. This site (Open Port), where you find my blog and my whitepaper is a part of the "External Marketing & Comms" bucket.

2.  We have thought about integrating public sites and externally hosted infrastructure with our internal platform.  Currently security challenges keep us from pursuing that model.  We are hoping as the marketplace matures, security challenges will subside.